InLinks (Inlinks Optimization LTD) is an entity-based SEO software platform co-founded in 2019 by Dixon Jones and French developer Fred Laurent. The tool approaches SEO from an entity rather than keyword perspective, offering automated internal linking, JSON-LD structured-data generation, content auditing and topical-coverage analysis. Dixon Jones brings decades of industry background, including co-founding agency Receptional in 1999 and serving as CMO of Majestic between 2009 and 2018. InLinks markets itself as one of the first production SEO platforms built from the ground up around semantic search and entities.