Alan Bleiweiss
Forensic SEO Audit Consultant at Alan Bleiweiss Consulting
United States · American
Alan Bleiweiss was a US based forensic SEO audit consultant, widely regarded as a pioneer of deep technical site audits. He started in web development in 1995 and moved into SEO around the year 2000, carving out a speciality he called forensic site audits.
His audits went deep into crawlability, indexing and site architecture to find problems others overlooked, an investigative rigour he traced back to his earlier career in law enforcement.
Alan passed away on 22 August 2025. He is remembered across the SEO industry as a generous mentor and a truth teller. He shared a characteristically honest take on SEO audits with the Fajela audience in the episode below.
Key facts about Alan Bleiweiss
- Performed more than 60 brutally honest forensic audits a year and built the practice from 2002.
- Audited medium to enterprise sites for clients including Disney, NBC Universal, Petco and the ACLU.
- Served as a US Army Military Police investigator before moving into web work.
- Specialised in crawlability, indexing, site architecture, penalty recovery and enterprise SEO.
- Spoke at SEO for Paws in March 2025 and September 2025.
What Alan Bleiweiss is famous for
Alan Bleiweiss was the pioneer of forensic SEO site audits, the go-to consultant for brutally honest, investigator-grade technical analysis of enterprise sites.
Notable work
- Company: Alan Bleiweiss Consulting
- Author profile: Author at Search Engine Journal
